Smokefree Bolton

The Smokefree Bolton campaign aims to inspire a positive, borough-wide movement towards quitting smoking — encouraging residents to take control of their health and wellbeing.

Under the unifying themes “Stop Smoking. Start Living.” and “Commit to Quit,” the campaign focuses on the life-changing benefits of becoming smokefree — physically, mentally, and socially. It highlights that quitting isn’t just about giving something up; it’s about gaining something better: better health, more energy, more money, and more time with family and friends.

The messaging empowers and supports people across Bolton to quit smoking by raising awareness of the local help available, tackling misconceptions about different forms of smoking, and promoting the message that with the right support, anyone can quit.

“Commit to Quit” reinforces the idea that if you can quit for 28 days, you’re five times more likely to quit for good. This message helps smokers set achievable goals that can lead to long-term success. The programme provides access to local support, nicotine replacement therapies, digital tools, and 12-week programmes to help people quit — their way.

The campaign addresses the diverse needs of residents — including individuals managing mental health challenges and families affected by smoking. It also recognises the importance of supporting communities where smoking tobacco and shisha use is common and tackling the harms linked to illegal tobacco. By challenging myths and the normalisation of smoking behaviours, Smokefree Bolton promotes a healthier, smoke-free lifestyles for everyone.