Our Work.Up & Active.

This initiative began as a branding project but quickly evolved into web design and so much more. Pendle Leisure needed a catchy name and fresh branding to entice people to get involved and make a positive lifestyle change. Our task was to create an engaging and innovative approach to achieve this goal.
Now here’s the exciting part. The responsive web design we developed represents a significant advancement in user-friendly technology. It not only provides users with comprehensive information about the wide range of activities available in their area but also features a pioneering system designed to track and monitor members’ progress. This system allows members to personalise their profiles according to their interests and rewards them with free activities based on their engagement.
This design is a great example of simple yet highly effective web design, offering both functionality and user engagement. Since the site’s launch, over 25,000 new members have signed up, all of whom were previously inactive in sports and physical activities. The site has also gained popularity in the workplace, leading to the implementation of schemes and incentives encouraging people to get active during their lunch breaks. This project has truly transformed how people engage with fitness and well-being.