Our Work.Let’s Keep Bolton Moving.
“Let’s Keep Bolton Moving” is a campaign we developed in collaboration with Bolton Council, aimed at inspiring and supporting the people of Bolton to make positive changes in their lives. The campaign promotes mental wellbeing and encourages an active lifestyle through five key pillars: connecting, learning, being active, noticing, and giving. These principles are designed to help individuals foster social connections, pursue new hobbies, and adopt healthier habits.
Our role encompassed the entire branding process, from designing the logo and visual identity to creating a comprehensive range of promotional materials. This included everything from large 48-sheet posters to small flyers, ensuring a consistent and engaging presence across various platforms. We also developed the campaign’s website and managed its social media campaigns, which played a crucial role in spreading the message and engaging with the community.
The response to “Let’s Keep Bolton Moving” has been overwhelmingly positive, creating a vibrant buzz throughout the town. The campaign is just the beginning of a larger movement aimed at raising awareness about the importance of mental and physical health. By encouraging residents to connect with each other, learn new things, stay active, and be mindful, the campaign is fostering a healthier and more connected community, benefiting everyone involved.